Jarius Fields began his first year with Tarleton State Athletics as the Associate Athletic Director for Marketing and Fan Engagement in 2025-26. In his role, Jarius oversees all marketing initiatives, including gameday environment and overall fan experience.
Prior to Tarleton State, Fields served as the Assistant Athletic Director for Cal Poly State University in San Luis Obispo from 2023-25. In his time with the Mustangs, Jarius’s marketing department broke back to back football attendance records in 2023 and 2024. Jarius also created the Mustang basketball tip-off event at Cal Poly and his team spearheaded the push for the first sell-out crown at Cal Poly Basketball since 2017. Jarius also started 3 internship programs at Cal Poly, providing internship opportunities for over 30 Cal Poly students.
Jarius also served as the Director of Marketing at Mercer University, leading the SoCon in football attendance in the 2022 season and spearheading multiple non-athletic events throughout the academic year. Jarius also has marketing director experience at Charleston Southern University and Idaho State University, including stops at Southern Utah University and the University of Tulsa.
A 2018 University of Oklahoma graduate, Jarius is a San Bernardino, California, native. He spent his final two years of high school in Las Vegas, graduating from Arbor View High School. He now resides in Stephenville, Texas.
